Brands use social media to engage with their audience and achieve their marketing and business goals. Their goal(s) is to: Drive brand awareness  Build a community of users and brand ambassadors Drive traffic and conversions Build and strengthen brand reputation Your brand goals dictate your social media strategy. Along with designing your social media strategy, […]

Facebook is the largest social media platform, with more than 2.93 billion users worldwide. A vast majority of people use Facebook on a daily basis, which makes it an effective channel for businesses to reach their target audience. Watch: How To Create Awesome Profile Pictures For Your Social Media In 2022 Facebook allows you to […]